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Drea Knufken
P.O. Box 4452
Boulder, CO 80306
(650) 793-2208
 PDF resume |
I'm here to help you achieve your goals. I craft clear messages that send the right people in your direction, and generate the results you want.
How It Works
I specialize in successfully helping you implement the kind of writing that serves you best. Here are some examples of the benefits I provide:
If you run a magazine or online publication, my well-researched, timely articles will help you generate reader interest and loyalty. I like to put complex topics in plain language, as well as find new, fascinating angles. For example, if you think the commodities market for coffee might as well be etched in ancient Greek, here’s a simplified breakdown I wrote for the financial publication Minyanville.
If you have a business, a well-written website helps new and existing clients understand exactly what you’re about. Good descriptions will breathe life and personality into your products and services. And if you’re marketing something, I will craft you a message that stands out, even in today’s hyperactive consumer marketplace.
To name some examples, I’ve written hundreds of descriptions of tourist destinations for travel websites; projects range from kid-friendly Cancun destinations for a travel search engine to writing the whole of Los Angeles’ official tourism site. I’ve written features, newsletters, ads, and brochures--everything down to the more minute elements, like footers and email confirmations.
If you’re a nonprofit, a compelling grant will drive the funding you need towards your organization. Likewise, for your programs, a clear message will steer the right people in your direction. I’ve written websites and brochures for a nonprofit; I have also learned about grant writing at The University of Colorado at Boulder.
Is your content strategy working? This is the missing link that you need to consider, especially if you’re not seeing the results you want from your web or print material. How well is your blog doing? Are you harnessing the right web applications for your goals? Are you getting the conversions you need? How do you manage growth? Where can you expand? How can you serve your audience better?
My experience with content strategy started when I worked at Google a few years back. There, I helped AdWords advertisers optimize their ad campaigns—and explored the roots of online marketing. I also worked in the Blogger.com division, learning the ins and outs of social media and blogs in the process. I helped grow Business Pundit into a nationally recognized blog that is consistently on the mainstream media- and readership radar.
I write for readers, but I work for clients, so I will perfect my written product until you're completely happy with it.
Here is a list of my specific services:
Writing
Print, web, blogs, ads, marketing campaigns, brochures, newsletters, books, ghostwriting, scripts, grants, flyers, presentations, proposals, business plans, and copywriting. If you can dream it, ask me if I can write it!
Editing
All levels of editing, including articles and books. Also copyediting, proofreading, and fact-checking.
Consulting
If you need input on a content strategy, I’ll provide you with crucial insights based on years of experience. I'll help you customize and perfect your online strategy. I’m also available for AdWords campaigns, social media campaigns, public relations, and book marketing.
Translation
I'm a native German speaker who has done German-English translation for a number of clients.
Testimonials
“Drea is an excellent writer! Her style is well thought out, entertaining, clear and concise. I like that she's witty without it being forced. She’s a natural journalist with an inquisitive, intelligent researcher's mind. I highly recommend Drea for any writing assignment you may have. She's reliable, professional, easy to be around, and a joy to work with. She'll get the job done, and she'll do it well!” - Tom Sundro Lewis, Owner, Tom Sundro Lewis Photography.
“Drea takes business writing to a new level--knowledgeable, personal, crisp, and extremely interesting to read. She does her homework and translates the information into a format that is intelligent and trustworthy.” - Marian Thier, President, Expanding Thought.
“Drea turns in clean, concise copy on or before deadline. And she produced top-quality re-writes, responding to all my questions and even doing new research, while traveling around India with limited Internet access.” - Jason Stevenson, former editor at Backpacker Magazine.
“Drea is HANDS down one of the most talented writers I've ever had the pleasure of working with. She has an incredible ability to tell a story and captivate. Highly recommended for literally everything.” - David Garland, President and CEO, “The Rise To The Top.”
“I have worked on and off with Drea for the last two years and her accuracy and speed has always amazed me. She has meets all deadlines and her strong work ethic is demonstrated in the final output. She is not afraid to give her honest opinion and truly has her clients’ interests at top of mind.” - Eric Gordon, Owner/CEO, Beyond Times Square
“Drea has always performed exceptionally with every project she has undertaken for Women News Network - WNN. Her humanitarian journalism is succinct and informative.” - Lys Anzia, Director, Women News Network - WNN
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